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  • ·Fear of God Essentials Summer 2024 Campaign
BrandFear of God
ProjectEssentials Summer 2024 Core Collection Ad Campaign
A man wearing a black puffer jacket, white t-shirt, and oversized black trousers stands against a weathered white concrete wall.

Jerry Lorenzo,

Associated creatives

Jerry Lorenzo
Jerry LorenzoFear of God Creative Director
Carlos Nazario
Carlos NazarioArt Director
Maria and Louise Thornfeldt
Maria and Louise ThornfeldtPhotographers
Vince Staples
Vince StaplesModels
Delilah Belle
Delilah BelleModels
Kai-Isaiah Jamal
Kai-Isaiah JamalModels
Ezekiel Conteh
Ezekiel ContehModels
Ruben Moreira
Ruben MoreiraModels
Jessie Aina
Jessie AinaModels
Pierrick Gregoire
Pierrick GregoireModels
Lara Menezes
Lara MenezesModels
and Terrill Jefferson
and Terrill JeffersonModels
Veneda Carter
Veneda CarterStylist

Tags

young man

Description

A young man with short curly hair is captured from a low angle against a textured, light-colored concrete wall. He is wearing a dark, oversized black puffer jacket layered over a white t-shirt and baggy, wide-leg black trousers with long drawstring cords. The ensemble reflects a minimalist, street-inspired aesthetic characteristic of the Fear of God Essentials line. The lighting is soft and directional, creating subtle shadows that emphasize the architectural quality of the backdrop. His pose is relaxed, with one hand tucked into his jacket pocket and his gaze directed forward toward the camera.

Style

Lifestyle, Editorial, Vertical

Techniques

Natural light

Industries

Streetwear