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ProjectAthletics 2023 Ad Campaign
Three blurred figures standing against a pale minimalist background with inverted reflections below them.

Athletics 2023 Ad Campaign 2023

Associated creatives

Jerry Lorenzo
Jerry LorenzoFear of God Creative Director
Nadav Kander
Nadav KanderPhotographer
Diane Chiu
Diane ChiuModels
Quannah Chasinghorse
Quannah ChasinghorseModels
Taemin Park
Taemin ParkModels
and Fabien Naivo
and Fabien NaivoModels

Tags

three figuresmotion blur figuresblurred figuresstanding figurescampaign models

Description

This photograph from the Fear of God Athletics 2023 campaign, shot by photographer Nadav Kander, features three blurred figures standing against a clean, neutral background. The composition includes vertical symmetry with inverted reflections mirrored below the subjects. The monochromatic tones and motion blur create a stark, atmospheric aesthetic.

Style

Horizontal, Cinematic, Desaturated, Monochrome

Techniques

Long exposure

Industries

Sportswear

Color

Jet Black (50%)
Off-White (50%)

Background

White Seamless

Context

Advertising Campaign