Logo
  • Home
  • ·Media
  • ·Fear of God Athletics 2023 Ad Campaign
ProjectAthletics 2023 Ad Campaign
Model wearing a dark hooded jacket and cap holding a large bag against a light background for Fear of God Athletics

Athletics 2023 Ad Campaign 2023

Associated creatives

Jerry Lorenzo
Jerry LorenzoFear of God Creative Director
Nadav Kander
Nadav KanderPhotographer
Diane Chiu
Diane ChiuModels
Quannah Chasinghorse
Quannah ChasinghorseModels
Taemin Park
Taemin ParkModels
and Fabien Naivo
and Fabien NaivoModels

Tags

model in dark jacketdark jackethooded jacketmodel wearing capcapathletic wear

Description

This portrait from the Fear of God Athletics 2023 ad campaign features a model captured by photographer Nadav Kander against a neutral, monochromatic backdrop. The subject wears a dark, oversized hooded jacket layered over athletic wear and a cap, while carrying a large duffel bag over one shoulder. The lighting creates subtle tonal gradients, emphasizing the minimalist aesthetic and architectural silhouette of the garments.

Style

Editorial, Vertical, Desaturated

Techniques

Natural light

Industries

Sportswear

Color

Jet Black (80%)
Off-White (20%)

Background

Grey Seamless

Context

Advertising Campaign