BrandAdidas
ProjectRunner 321
FCB Toronto, Agency / Creative,
Associated creatives
Tags
Description
This video showcases iconic sports numbers worn by legendary athletes, visually integrated into motion graphics. The footage also features Chris Nikic, an Adidas athlete, advocating for increased representation in mainstream sports. The video emphasizes the importance of inclusivity in sports and asks, How do they see what's possible? It displays the Adidas logo and the runner number 321 with Adidas branding, representing Down Syndrome Awareness. The tone is inspirational and motivational. The video promotes awareness and inclusion.