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  • Fall 2023 Ad Campaign 2023 - image 661714
BrandPrada
ProjectFall 2023 Ad Campaign
Fashion shot featuring an African woman in gray sweater and white pants, next to a red pitcher plant, against a black backdrop.

Prada Fall 2023 Ad Campaign 2023

Associated creatives

Miuccia Prada & Raf Simons
Miuccia Prada & Raf SimonsPrada Creative Directors
Ferdinando Verderi
Ferdinando VerderiCreative Director
Willy Vanderperre
Willy VanderperrePhotographer
Benedict Cumberbatch
Benedict CumberbatchTalent
Hunter Schafer
Hunter SchaferTalent
Kodi Smit-McPhee
Kodi Smit-McPheeTalent
Letitia Wright
Letitia WrightTalent
and Li Xian
and Li XianTalent
Olivier Rizzo
Olivier RizzoStylist
Ashley Brokaw
Ashley BrokawCasting Director
“Angel” by Massive Attack
“Angel” by Massive Attack

Tags

pitcher plantAfrican womansweaterwhite pantsblack backdrop

Description

A medium studio shot presents an African woman and a red pitcher plant against a solid black backdrop. The woman, positioned on the right, wears a grey sweater and textured white pants, her arms crossed and gaze directed towards the left. Adjacent to her, a vivid red pitcher plant stands prominently. The lighting is diffused and even, contributing to the image's stark contrast and sharp focus. The word 'PRADA' is visible between the woman and the flower. The overall effect is a blend of fashion portraiture and still life, creating a surreal and high-contrast aesthetic.