Brand
ProjectVisual Identify
Fitzroy, Agency / Creative,
Associated creatives
Tags
Description
This dynamic brand video for Fairphone showcases a multifaceted visual identity across multiple frames, incorporating green color accents, promotional billboards, and product shots. The sequence includes scenes of a small wheeled robot navigating a public interior space, outdoor signage displaying smartphone details, and vibrant typography branding. The overall composition balances product imagery with lifestyle and conceptual elements, highlighting sustainable messaging through clean layouts and motion graphics. Created by Fitzroy, the video reflects the distinct brand aesthetics and messaging of Fairphone.
Style
Horizontal, Commercial, Clean
Techniques
Motion Graphics
Industries
Consumer Electronics
Color
Forest Green (50%)
Pure White (30%)
Lemon (20%)
Context
Brand Film / Corporate Video