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ProjectBrand Identity
Two vertical street banners for Eurovision Song Contest Malmö mounted on a black pole against green trees and a brick building

Brand Identity 2024

Associated creatives

Bold Scandinavia
Bold ScandinaviaGraphic Design
Uncut
UncutCreative and Strategic Direction
Florian WiederFredrik StormbyGreen Wall Designs
Florian WiederFredrik StormbyGreen Wall DesignsStage Team
SVT
SVTTV Graphics
VXO
VXOVoting Graphics
Kristian Bjureby
Kristian BjurebyLead Motion Designer
Layers
LayersPhotography

Tags

eurovision street bannerstreet bannerbannereurovision song contest bannerwelcome malmo banner

Description

Two vertical fabric street banners mounted on a dark metal pole display the vibrant brand identity for the Eurovision Song Contest. The left banner features orange and a blue-to-yellow gradient with the official text Eurovision Song Contest Malmö 2024. The right banner displays a welcome message in black text above a magenta and blue gradient. Lush green foliage and a classic brick building with arched windows fill the background under natural daylight.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Festivals & Events

Color

Royal Blue (30%)
Golden Yellow (30%)
Hot Pink (30%)

Background

Street

Context

Out of Home (OOH)