Etro Fall 2024 Ad Campaign 2024

Description

Captured by photographer Colin Dodgson for Etro's Fall 2024 ad campaign, this cinematic scene features four models lounging on a vibrant blue wooden rowboat floating on clear, crystalline green water off the coast of Messina in Sicily. The subjects are dressed in rich, patterned apparel characteristic of the brand's aesthetic, with warm natural light enhancing the earthy tones of their garments against the cool water. The composition is horizontally framed, offering an expansive view of the tranquil maritime setting with subtle film grain and natural lighting.

Style

Documentary, Horizontal, Warm, Gritty

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Background

Ocean

Context

Advertising Campaign