Brand
ProjectAloha Alabama
ESPN Aloha Alabama 2023
Associated creatives
Tags
Description
This promotional video titled Aloha Alabama for ESPN, produced by Arts & Sciences, presents a sequence of vignettes featuring various people across different locations in Alabama saying Roll Tide. The montage includes outdoor street scenes, a police traffic stop, diners in a restaurant, children getting into a minivan, and a pageant contestant wearing a tiara and sash. The cinematography features natural lighting and realistic everyday settings. The sequences highlight a range of individuals expressing local pride and camaraderie.
