Brand
ProjectSleepwalker
Zauberberg Productions,
Associated creatives
Tags
Description
This cinematic commercial film for Erste Bank, titled Sleepwalker and produced by Zauberberg Productions, depicts a man waking up in a dark bedroom wearing striped pajamas. He sleepwalks out onto a quiet city street and enters a vacant, dust-filled storefront, moving methodically through the abandoned space. The sequence employs dramatic low-key lighting and a muted color palette to establish a mysterious atmosphere. Zauberberg Productions handles the commercial production for the Erste Bank project.
Style
Horizontal, Cinematic, Desaturated, Warm
Industries
Banking
Color
Navy (60%)
Pure White (40%)
Background
Street
Context
TVC / TV Commercial