BrandSaucony
ProjectThe Runners
Eric Crepeau, Music / Sound,
Associated creatives
Associated creatives
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Description
This video, presented by Saucony, showcases "The Runners." It opens with a close-up of a man kneeling on a sidewalk tying his multicolored athletic shoes, next to a pot of flowers. As he begins to run down the sidewalk in an urban setting, neon green text appears naming the Saucony shoe models featured. The man is wearing olive green trousers, a white shirt, and a black jacket, and he is carrying a bouquet of flowers. As he runs, he interacts with people and moves towards a building front. The style of the video suggests a blend of lifestyle and fashion elements.