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Model Lulu Tenney in patterned blue printed shirt and bikini bottoms resting on stone ledge by ocean.

Emilio Pucci Summer 2026 Campaign 2026

About

This vibrant fashion image from the Emilio Pucci Summer 2026 campaign features model Lulu Tenney reclining on a stone wall against an ocean backdrop under a clear sky. She wears a long-sleeved button-up shirt tied at the waist and matching patterned bikini bottoms in shades of blue and purple, adorned with metallic hardware accents. Her long brown hair flows loosely as she poses with one arm raised behind her head, creating a relaxed, sun-drenched coastal mood. The scene is captured with crisp natural lighting, highlighting the rich textures of the patterned silk fabric and sun-warmed stone. Yellow typography bearing the Pucci brand name is overlaid in the lower left corner.

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Background

Ocean

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Advertising Campaign