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BrandEmbla
ProjectBrand Identity
An open wine list menu on a wooden table with a hand holding a wine glass and a green bound cover bearing debossed text.

Embla Brand Identity 2016

Associated creatives

A Friend of Mine
A Friend of MineGraphic Design

Tags

wine list menuwine menumenugreen book coverbook coverwine glasshand holding wine glasshand holding glass

Description

An open wine list menu rests on a warm wooden table next to its green fabric-bound cover, which features debossed lettering on the front. A person's hand holds a wine glass filled with white wine in the upper right portion of the frame, while another wine glass stem is partially visible at the top left. The menu pages display printed typography in green and black ink with headings such as Wines We Drink Right Now and Fizzy But Not Necessarily Champagne. The composition is captured from a high-angle perspective, emphasizing the tactile grain of the wooden surface and the textured weave of the book cover. Graphic design for the Embla brand identity project was created by A Friend of Mine.

Style

Horizontal, Commercial, Clean, Tactile

Techniques

Typography, Emboss & Deboss

Industries

Restaurants

Color

Forest Green (50%)
Pure White (50%)

Background

Wood Texture

Context

Advertising Campaign, Website / Web