Brand
Project2024 Campaign

Edera Eyewear 2024 Campaign 2024
Associated creatives
Tags
Description
This black-and-white close-up portrait from Edera Eyewear's 2024 campaign showcases a subject wearing sunglasses rendered with a distinct halftone dot pattern. The composition employs high-contrast print textures, creating a graphical aesthetic across the frame. Ellen Virgona photographed the campaign with make-up by Monique Jones, presented by Actuel Studio and Catinella. The monochromatic treatment emphasizes the printed dot matrix structure visible across the entire surface.
Style
Editorial, Commercial, Square, Monochrome
Techniques
Screen print / silkscreen
Industries
Eyewear
Color
Jet Black (50%)
Pure White (50%)
Context
Advertising Campaign