Eckhaus Latta Pre-Fall 2024 Sunglasses Ad Campaign 2024

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This close-up portrait from Eckhaus Latta's Pre-Fall 2024 sunglasses ad campaign features a woman framed from a low angle against a vibrant blue sky. She wears translucent red framed sunglasses that reflect the light, highlighting her features. The composition emphasizes sharp focus on the eyewear and facial contours under direct natural lighting. Photographed by Rob Kulisek with creative direction by Mike Eckhaus and Zoe Latta, the image captures a striking commercial aesthetic with clean colour separation.