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  • ·Easy As PayID campaign featuring man with goldfish mask
Brand
ProjectEasy As

Mr Wolf, Agency / Creative,

Associated creatives

Tags

Description

This commercial spot for PayID titled Easy As features a man wearing a large goldfish mask standing in a contemporary kitchen. Produced by Otto Empire with creative agency Mr Wolf and visual effects by Fin Design + Effects, the narrative highlights the everyday forgetfulness of remembering bank account details. The man is dressed in a dark button-down shirt and blue jeans, interacting with kitchen appliances and joining a woman seated at a dining table. The interior features warm domestic lighting, wooden cabinetry, and breakfast items.

Style

Horizontal, Commercial, Warm

Techniques

VFX / visual effects

Industries

Banking

Color

Navy (60%)
Beige (40%)

Background

Living Room

Context

TVC / TV Commercial