
DUA Campaign 2025
Associated creatives
Tags
Description
A clean commercial beauty portrait for DUA shot by photographer Lulu Mcardle, featuring model Io Sekine. She stands in three-quarter profile wearing a shimmering silver metallic tank top tucked into high-waisted black bottoms. In her left hand, she holds a bronze-toned DUA cosmetic tube accented by layered gold bangles. Her straight dark hair falls past her shoulders, complemented by a soft makeup look by Sunao Takahashi and hairstyling by Roku Roppongi. The image is evenly illuminated with soft studio light against a minimalist white seamless backdrop.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Beauty Light
Industries
Skincare
Color
Jet Black (50%)
Silver (metallic) (30%)
Background
White Seamless, Residential Building
Context
Advertising Campaign
