Drav Brand Identity 2019

Description

This brand identity project for Drav features a teal IPA beer can resting atop crumpled clear plastic and fibrous brown packaging paper. Adjacent to the can, a fabric surface displays stacked typography of the Drav logo printed in cyan, deep blue, lavender, and brown tones. The composition highlights tactile packaging textures and graphic design elements under natural lighting conditions.

Style

Horizontal, Commercial, Earthy, Raw

Techniques

Natural light

Industries

Alcoholic Beverages

Color

Background

Fabric Texture

Context

Advertising Campaign