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Brand
DoorDash
Project"Dash That" - VFX + Colour Breakdown

DoorDash "Dash That" - VFX + Colour Breakdown 2023

Associated creatives

Studio Feather
Studio FeatherPost Production / VFX
Hard Work Club
Hard Work ClubAgency / Creative
Alfredo Films
Alfredo FilmsProduction

Tags

delivery riderdelivery cyclistdoordash deliverydelivery bagdelivery smartphonedoordash orderdelivery person

Description

This dynamic commercial video highlights a dynamic VFX and colour breakdown for DoorDash titled Dash That. The fast-moving visual sequence features a delivery rider cycling through city nightscapes alongside scenes inside a vividly styled home interior where people place and receive orders. The production blends live-action performance with visual effects, showcasing detailed interior sets, rapid camera movements, and vibrant lighting grading.