SKIMS "It Starts with Skims" Fall 2024 Ad Campaign 2024

Description

Basketball player Donovan Mitchell poses shirtless in a locker room setting holding a basketball for the SKIMS Fall 2024 campaign titled It Starts with Skims. He wears neutral-toned underwear featuring the brand's waistband logo and a thin chain necklace. The background shows wooden lockers and sports equipment under warm indoor lighting. Hugh Wilson served as photographer for the shoot.

Style

Vertical, Commercial, Warm

Industries

Menswear

Color

Background

Carpark

Context

Advertising Campaign