Brand
ProjectDomuts
BLACKBIRD, Post Production / VFX,
Associated creatives
Tags
Description
This commercial video project titled Domuts for CGU Insurance features a surreal sequence starting with a large glazed donut floating in a misty dark forest at night. Subsequent scenes reveal a pack of dogs running through wooded areas and industrial alleyways under moody, atmospheric blue lighting. The cinematography employs cinematic framing and desaturated cool tones to build a mysterious tone. Post-production and visual effects are integrated across the sequence.
Style
Horizontal, Cinematic, Desaturated, Cool
Techniques
Low-key / chiaroscuro, VFX / visual effects
Color
Chocolate (70%)
Pure White (30%)
Background
Forest
Context
TVC / TV Commercial