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BrandDolce & Gabbana
ProjectLight Blue Spring 2025 Ad Campaign
Woman in white bikini lying on a white towel on rocky ground next to ocean water, holding a perfume bottle

Dolce & Gabbana Light Blue Spring 2025 Ad Campaign 2025

Associated creatives

Charles Levai & Kevin Tekinel
Charles Levai & Kevin TekinelCreative Directors
Gordon von Steiner
Gordon von SteinerPhotographer
Stuart Winecoff
Stuart WinecoffDirector of Photography
Vittoria Ceretti and Theo James
Vittoria Ceretti and Theo JamesModels
Emmanuelle Alt
Emmanuelle AltStylist
Damien Boissinot
Damien BoissinotHair
Lucia Pica
Lucia PicaMakeup
Nicholas William White
Nicholas William WhiteSet Designer

Tags

woman in white bikiniwhite bikiniwoman lying on towelholding perfume bottleperfume bottlefragrance bottlevittoria ceretti

Description

This commercial campaign image for the Dolce & Gabbana Light Blue Spring 2025 project features model Vittoria Ceretti lying on a plush white towel spread over rugged rocky ground directly beside churning ocean water. She wears a minimalist white bikini and holds a Light Blue fragrance bottle with a pale blue cap in her hand. Natural sunlight illuminates the scene, highlighting her relaxed posture and direct gaze toward the camera. Gordon von Steiner served as the photographer, with creative direction by Charles Levai and Kevin Tekinel and styling by Emmanuelle Alt.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Fragrance

Color

Pure White (70%)

Background

Rocky Coast

Context

Advertising Campaign