Victor Demarchelier, Photographer, New York

Description

Captured outdoors under bright natural daylight, this image from the Doen Spring 2025 campaign features a woman lying down on a white cushioned surface while playfully lifting an infant up into the air. The woman wears a white patterned garment with delicate lace details, while the baby wears a printed diaper. In the background, an expansive coastal view opens up with a clear blue ocean, distant islands, lush green vegetation, and a bright sky filled with scattered white clouds. The shot is composed with a horizontal orientation, emphasizing a joyful and candid moment between mother and child.