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BrandDior
ProjectMen's Spring 2025 Ad Campaign
Model wearing a tan coat and cap holding a black leather bag against a backdrop of a sandy beach and blue sky for Dior.

Dior Men's Spring 2025 Ad Campaign 2024

Associated creatives

Kim Jones
Kim JonesDior Men’s Creative Director
Ronnie Cooke Newhouse & Karl Bolander
Ronnie Cooke Newhouse & Karl BolanderCreative Directors
Rafael Pavarotti
Rafael PavarottiPhotographer
Tanya & Zhenya Posternak
Tanya & Zhenya PosternakVideographer
Alexander Acquah
Alexander AcquahModels
Kamil Kobierski
Kamil KobierskiModels
Keanu Pauli
Keanu PauliModels
Melanie Ward
Melanie WardStylist
Benjamin Muller
Benjamin MullerHair
Peter Philips
Peter PhilipsMakeup
Shelley Durkan
Shelley DurkanCasting Director
Emma Roach
Emma RoachSet Designer

Tags

black man standingblack manman standingtan coatbrown capblack leather bagtravel baggrey trousers

Description

This image from the Dior Men's Spring 2025 ad campaign, photographed by Rafael Pavarotti with styling by Melanie Ward, features a male model standing against a set-dressed backdrop depicting a sandy beach and coastline under an expansive sky. The model wears a sophisticated tan overcoat paired with grey trousers, a matching cap, and brown footwear while holding a large structured black leather travel bag. The studio composition merges clean framing with a scenic backdrop, highlighting the collection's refined menswear and accessories.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Camel (50%)
Jet Black (30%)
Medium Grey (20%)

Background

Set-dressed

Context

Advertising Campaign