Alasdair Mclellan, Director, New York

Description

Actor Robert Pattinson is featured in the Dior Men Icons Spring 2025 campaign, photographed by Alasdair McLellan with creative direction by Ronnie Cooke Newhouse. Designed by Kim Jones and styled by Melanie Ward, the campaign features Pattinson wearing a beige half-zip knit sweater and matching trousers, holding a structured tan leather handbag. Hair styling is by Shay Ashual and makeup is by Mark Carrasquillo. The portrait features a soft-focus urban background with cool blue and white bokeh lighting.

Style

Editorial, Vertical, Warm, Clean

Techniques

Soft Light

Industries

Menswear

Color

Background

Virtual Production Background

Context

Advertising Campaign