Ding Brand Identity 2025

Description

This video showcases digital advertising mockups for the brand Ding displayed on large vertical screens within a modern underground station platform. The animated creative features bold, playful typography paired with minimalist illustrated character graphics that transition through different messages. Designed by Wildish & Co., the brand identity uses vibrant color palettes and clean layout principles to capture commuter attention in a transit environment. The station setting features neutral grey walls, metallic framing, and horizontal safety bands, providing a clean contrast to the colourful display.