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BrandDiesel
ProjectFall 2026 Ad Campaign
Diesel campaign visual featuring life-size cardboard cutouts of models with red outlines placed on a bustling street sidewalk.

Diesel Fall 2026 Ad Campaign 2026

Associated creatives

Glenn Martens
Glenn MartensDiesel Creative Director
Christopher Simmonds
Christopher SimmondsArt Director
Max Giles
Max GilesDirector
Verity Smiley-Jones
Verity Smiley-JonesCut-Out Photographer
Erika Kamano
Erika KamanoLocal Photographers
Fish Zhang
Fish ZhangLocal Photographers
Malak El Sawi
Malak El SawiLocal Photographers
Sergio Richard
Sergio RichardLocal Photographers
and Megha Singha
and Megha SinghaLocal Photographers
Ursina Gysi
Ursina GysiStylist
Andrea Martinelli
Andrea MartinelliHair
Stephanie Kunz
Stephanie KunzMakeup
Giulia Zacconi
Giulia ZacconiManicurist
Isabel Bush
Isabel BushCasting Director

Tags

cutout fashion modelscutout modelsmodel cutoutbrown leather tote bagbrown leather bagbrown tote bagyellow embroidered shirtembroidered shirtwashed denim jeansdenim jeans

Description

A campaign photograph for the Diesel Fall 2026 ad campaign, creative directed by Glenn Martens and art directed by Christopher Simmonds. Two photographic cutouts of fashion models bordered with bold red outlines are staged along a paved city street outside commercial shopfronts. One standing model is styled in dark knitwear, relaxed denim jeans, and carries a large brown leather shoulder bag, while a second model reclines on the ground wearing an embroidered yellow shirt and glasses. A pedestrian carrying a backpack walks past in the right foreground amidst natural outdoor daylight.

Style

Vertical, Commercial, Graphic, Layered

Techniques

Collage

Industries

Streetwear

Color

Denim (30%)
Golden Yellow (30%)
Scarlet (20%)

Background

Street

Context

Advertising Campaign