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Brand
Dick's Sporting Goods
Project22DSGQ3_30_Twitch-Allison_16x9

Dick's Sporting Goods 22DSGQ3_30_Twitch-Allison_16x9 2026

Associated creatives

Where Eagles Dare
Where Eagles DareAgency / Creative

Tags

four dancers dancingfour dancersdancers dancinggroup of dancersdance choreographyathletic streetwear

Description

This commercial video for Dick's Sporting Goods features a group of four diverse dancers performing dynamic choreography across a series of bright, modern studio spaces. The dancers transition between orange-accented backdrops and expansive white industrial rooms decorated with large geometric X structures. The energetic performance highlights athletic streetwear and casual sportswear apparel in motion, captured with crisp, fast-paced framing. Created by agency Where Eagles Dare, the production combines vibrant color blocking with fluid, rhythmic movement.