BrandMcDonald's
ProjectThe Flip - 2018
DDB Worldwide, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
A woman with dark hair is being interviewed on a Bloomberg broadcast. She is wearing a green shirt and a delicate necklace. The background consists of a brick wall, and a window with green foliage outside. Text at the bottom of the screen states, "Women are less likely to be promoted than men: McKinsey Report." The image is well-lit, and the focus is on the woman as she delivers her message.