Brand
ProjectLets Swim

David Koma Lets Swim 2024
Associated creatives
Tags
Description
Model Alex Schlab poses for David Koma's Lets Swim project, photographed by Thomas Lohr and styled by Marc Goehring. He stands leaning against a curved concrete architectural pillar with arms crossed, wearing a black crew-neck t-shirt printed with red lettering and dark swim briefs. The composition uses a vertical framing with directional studio lighting that introduces a subtle cool blue reflection along the textured concrete surface.
Style
Editorial, Vertical, Cool
Techniques
Soft Light
Industries
Designer Fashion
Color
Jet Black (80%)
Background
Concrete Texture
Context
Advertising Campaign