Brand
ProjectFIFA World Cup 2026
David Beckham, Designer,
Associated creatives
Tags
Description
David Beckham is seated inside a car, smiling as he receives a brown paper bag and a branded beverage cup from a drive-thru window. He wears a black shirt, revealing tattoos on his neck and hands, and engages in a brief interaction with the worker. The scene shifts to display promotional cups featuring football athletes alongside the FIFA World Cup winner's trophy against a red background. The commercial combines natural lighting inside the vehicle with polished product shots for the McDonald's promotional campaign.
Style
Horizontal, Cinematic, Warm, Clean
Industries
Fast Food
Color
Jet Black (50%)
Caramel (30%)
Background
Carpark
Context
TVC / TV Commercial