BrandDap Gap
ProjectHoliday 2023 Ad Campaign

Dap Gap Holiday 2023 Ad Campaign 2023
Associated creatives
Tags
Description
An older man is captured in a crisp profile shot, looking towards the left of the frame. He wears a brown hoodie featuring a repeated, dark brown and orange houndstooth pattern overlaid with a gold 'DAP' wordmark print. The man has grey hair and a moustache, and is wearing dark-rimmed glasses. The background is a solid, deep navy blue, creating a high-contrast studio aesthetic. The lighting is focused, highlighting the texture of the fabric and the man's facial features.
Style
Vertical, Commercial
Techniques
Studio strobe
Industries
Streetwear
