BrandKarl Lagerfeld
ProjectKARL LAGERFELD SPRING 2025

Daniel Packar, Creative Director,
Associated creatives
Tags
Description
A fair-skinned, blonde woman is shown in a medium shot walking outside a beige stone building in a fashion campaign. She wears a black, double-breasted blazer and black pants. The blazer has white piping, silver buttons, and a logo patch on the left lapel. The building behind her has tan window frames, and stone trim. The image has slightly warm color grading, and a shallow depth of field.



