Cue Autumn 25 2025

Description

This fashion campaign image for Cue's Autumn 25 project was directed by Benjamin Croft. It features a Black model with short hair wearing a tailored dark blazer and chunky silver hoop earrings. The subject stands outdoors in an urban setting beneath an industrial concrete structure, looking away from the camera with a serious expression. Natural lighting highlights the textured fabric of the jacket and the structured architecture of the background.

Style

Vertical, Commercial, Gritty, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Bridge

Context

Advertising Campaign