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  • ·COS Fall 2026 Ad Campaign Shot by Mark Kean
BrandCOS
ProjectFall 2026 Ad Campaign
Five models seen from behind in matching long black tailored overcoats walking away across an urban crosswalk in black and white.

COS Fall 2026 Ad Campaign 2026

Associated creatives

Mark Kean
Mark KeanPhotographer
Alaina Rae
Alaina RaeModels
Awar Odhiang
Awar OdhiangModels
Hoyong Kim
Hoyong KimModels
Jacqui Hooper
Jacqui HooperModels
Jesse Rinderknecht
Jesse RinderknechtModels
Leon Dame
Leon DameModels
Lucien Le Nevé
Lucien Le NevéModels
Malick Bodian
Malick BodianModels
Noor Khan
Noor KhanModels
Yun Seo Woo
Yun Seo WooModels
Jane How
Jane HowStylist
Thom Walker
Thom WalkerMakeup
Simone Schofer
Simone SchoferCasting Director

Tags

models in black overcoatsgroup of men in black coatsblack tailored overcoatlong black coatblack wool coattailored overcoatblack coat

Description

Captured in rich monochrome by photographer Mark Kean for the COS Fall 2026 Ad Campaign, five figures walk away in unison across an urban pedestrian crossing. Each model wears a long, structured black tailored overcoat paired with wide-leg dark trousers and formal footwear, styled by Jane How. The framing places the camera at street level behind the group, showcasing the dramatic silhouettes, drape, and clean tailoring of the outerwear. A city street with steam rising, passing vehicles, and commercial facades fills the background in soft contrast under diffuse natural daylight.

Style

Editorial, Horizontal, Monochrome, Grainy

Techniques

Natural light

Industries

Menswear

Color

Jet Black (90%)
Charcoal (10%)

Background

Street

Context

Advertising Campaign