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BrandCOS
ProjectFall 2026 Ad Campaign
Black and white close-up portrait of an East Asian woman wearing a white scalloped-collar shirt looking into the camera.

COS Fall 2026 Ad Campaign 2026

Associated creatives

Mark Kean
Mark KeanPhotographer
Alaina Rae
Alaina RaeModels
Awar Odhiang
Awar OdhiangModels
Hoyong Kim
Hoyong KimModels
Jacqui Hooper
Jacqui HooperModels
Jesse Rinderknecht
Jesse RinderknechtModels
Leon Dame
Leon DameModels
Lucien Le Nevé
Lucien Le NevéModels
Malick Bodian
Malick BodianModels
Noor Khan
Noor KhanModels
Yun Seo Woo
Yun Seo WooModels
Jane How
Jane HowStylist
Thom Walker
Thom WalkerMakeup
Simone Schofer
Simone SchoferCasting Director

Tags

yun seo wooeast asian womanwoman looking at camerawhite collared shirtscalloped collar shirtembroidered shirtwhite button up shirtwhite shirtdark shoulder length hair

Description

A monochrome close-up portrait features model Yun Seo Woo for the COS Fall 2026 advertising campaign shot by photographer Mark Kean. She wears a white buttoned shirt detailed with a decorative scalloped collar and subtle embroidered lace accents. Her dark shoulder-length hair falls naturally with soft strands framing her face as she gazes directly toward the camera with a calm, neutral expression. The shallow depth of field softly blurs the outdoor background in gentle grey tones.

Style

Vertical, Commercial, Monochrome, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color

Pure White (50%)
Jet Black (30%)

Context

Advertising Campaign