COPS' Brand Identity 2022

Description

A tall stack of purple pastry boxes branded with The Five-O rests on the passenger seat of a car, held in place by a black seatbelt. The topmost box is open, revealing an assortment of glazed pastries and donuts arranged neatly inside. The interior lighting appears natural and direct, highlighting the matte texture of the packaging and the golden-brown tones of the baked goods. The dark leather seats of the vehicle provide a contrasting background to the vibrant purple boxes.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Fast Food

Color

Background

Garage

Context

Advertising Campaign