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  • ·Cool Dads Lesson One Dodge Durango Garage Video

Publicis Dubai, Agency / Creative,

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Description

This commercial video for the Dodge Durango project by Publicis Dubai and Stellantis Middle East features a bearded man in a black leather jacket and a respirator gas mask standing inside a dimly lit garage workshop. Tool racks, wall organization panels, and a vintage Mopar sign adorn the background walls while red accent lighting illuminates the scene. The man addresses the camera directly, putting on black gloves and inspecting the vehicle trunk in a comedic take on parenting challenges. The cinematic production utilizes low-key lighting and moody color tones to create an atmospheric setting.

Style

Horizontal, Cinematic, Moody, Gritty

Industries

Luxury Automotive

Color

Jet Black (60%)
Camel (20%)

Background

Garage

Context

TVC / TV Commercial