Chime Serra, Los Angeles

Description

This commercial advertisement image features a dark vintage car parked along a suburban asphalt street lined with green trees. A giant white sculpted hand rests horizontally across the roof of the car. Bold white transparent typography is overlaid across the center reading SHOES ARE BORING WEAR SNEAKERS. A person sits inside the open driver door with one red sneaker extending outward toward the pavement. The scene has a cinematic, slightly desaturated aesthetic with natural ambient daylight. Prop styling is credited to Chime Serra.

Style

Horizontal, Commercial, Desaturated, Clean

Techniques

Natural light

Industries

Mass Market Automotive

Color

Background

Street

Context

Advertising Campaign