Conran and Partners Brand Identity 2022

Description

This graphic design piece presents a white stylized ampersand symbol set against a solid black background. The ampersand is formed with clean, ribbon-like curves that create a sense of dimensionality and fluid motion. The sharp contrast between the bright white graphic and the dark ground emphasizes the precise typography and minimalist composition. Created for Conran and Partners by DutchScot as part of a brand identity project.

Style

Commercial, Square, Monochrome, Clean, Minimalist

Techniques

Typography, Vector

Color

Background

Black Seamless

Context

Advertising Campaign