Steam Films, Production,

Description

This commercial spot for the Nissan Kicks highlights winter driving conditions during a severe blizzard in a city street setting. Vehicles navigate through heavy snow accumulation while unusual characters, including animated snowmen, move through the snowy urban landscape. The cold color grading and desaturated tones emphasize the harsh weather atmosphere. Pedestrians and drivers react to the winter conditions against snow-covered buildings and parked cars.

Style

Horizontal, Cinematic, Desaturated

Industries

Luxury Automotive

Color

Background

Street

Context

TVC / TV Commercial