COMMAS Pre-Fall 2024 Ad Campaign 2024

Description

This editorial portrait from the COMMAS Pre-Fall 2024 ad campaign features a young Black male model photographed by Dudi Hasson in Santorini, Greece. The subject gazes downward, wearing a dark long-sleeved shirt intricately embellished with vertical rows of white cowrie shells and small dark beads. The lighting is soft and natural, emphasizing the rich textures of the garments and the textured white stucco background. Styling by Simone Rutigliano highlights the artisanal details of the menswear collection, captured with a muted color grading.

Style

Editorial, Vertical, Desaturated, Earthy

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Background

Concrete Texture

Context

Advertising Campaign