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IKEA Canada Coming Home 2024

About

This commercial video for the Coming Home project by IKEA Canada depicts a young woman returning to a warmly lit home at night. She enters through the hallway, passing an older woman resting in an armchair, before moving into a modern kitchen to check the refrigerator and organize drawers. The interior features low-key domestic lighting with soft pendant lamps, warm accent lights, and a cozy evening atmosphere. The scene captures authentic moments of daily home life and domestic interiors.

Brand

IKEA Canada

Project

IKEA Canada Coming Home 2024

Keywords

young woman returning homeyoung womanwoman returning homewoman in striped jacketstriped jacketelderly woman restingelderly womanwoman resting

Credits

Rethink
Agency / Creative
FUZE
Production
Radke
Production
Outsider Editorial
Alter Ego
Post Production / VFX

Styles

HorizontalCinematicWarmRaw

Techniques

Natural light

Industries

Department Stores

Background

Living Room

Context

TVC / TV Commercial
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