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Brand
Coach
ProjectHoliday 2025 Ad Campaign
Charles Melton wearing a dark leather jacket and backpack outdoors on a grassy hillside with a suspension bridge in the background

Coach Holiday 2025 Ad Campaign 2025

Associated creatives

Dan Beleiu
Dan BeleiuDirector & Photographer
Julian Kapadia
Julian KapadiaDirector of Photography
Elle Fanning
Elle FanningModels
Charles Melton
Charles MeltonModels
Kōki
KōkiModels
Soyeon
SoyeonModels
Griff
GriffModels
and Ravyn Lenae
and Ravyn LenaeModels
Erin Ayanian Monroe
Erin Ayanian MonroeMakeup
Jin Soon Choi
Jin Soon ChoiManicurist
Peter Klein
Peter KleinSet Designer
Funky Fanfare – Keith Mansfield
Funky Fanfare – Keith Mansfield

Tags

charles meltoncharles melton in leather jacketman in leather jacketleather jacketolive leather backpackleather backpackbackpackasian manyoung man

Description

Charles Melton features in the Coach Holiday 2025 ad campaign, captured by director and photographer Dan Beleiu with cinematography by Julian Kapadia. In the image, he wears a dark leather jacket and carries an olive-colored leather backpack while posed on a grassy hillside. The outdoor setting includes a suspension bridge and a hazy skyline in the background beneath an expansive sky. Set design is credited to Peter Klein, contributing to the atmospheric staging of the commercial project.