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BrandCMYK
ProjectBrand Identity
An open white box containing decks of colourful playing cards with geometric patterns, surrounded by playing cards on a dark maroon surface

CMYK Brand Identity 2025

Associated creatives

SMLXL
SMLXLGraphic Design
Principi
PrincipiGraphic Design
Daniel Forero
Daniel ForeroPhotography
Jonas Lagerstedt
Jonas LagerstedtStructural Design

Tags

brand identity packagingplaying cardsbrand identitypackaging boxcard game packagingcustom playing cards

Description

This project features a brand identity design for CMYK, showcasing an open white packaging box filled with custom playing cards. The layout is arranged on a dark maroon surface, surrounded by individual cards displaying bold geometric patterns, percentages, and vibrant magenta, blue, green, and grey color combinations. The arrangement highlights precise graphic design elements and modern typography across multiple card designs and circular tokens.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography

Color

Hot Pink (40%)
Royal Blue (30%)
Pure White (30%)

Background

Solid Colour

Context

Advertising Campaign