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CleanO2 Brand Identity 2022

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This video showcases the brand identity and packaging design for CleanO2, featuring a white soap box opening to reveal a solid purple soap bar. The product floats against a soft light blue background accompanied by translucent soap bubbles drifting through the frame. The packaging displays bold typography stating soap made with carbon captured by CleanO2. Graphic design for the project was created by The Office of Ordinary Things.