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Brand
Clash of Clans
ProjectDAVID New York Unveils Rom-Com Inspired Valentine's Day Campaign for Clash of Clans

DAVID New York, Agency / Creative,

Associated creatives

DAVID New York
DAVID New YorkAgency / Creative
Gravy Films
Gravy FilmsProduction
SoStereo
SoStereoMusic / Sound

Tags

people holding smartphonespeople holding phonessmartphonesgroup of peopleclash of clans video

Description

This romantic comedy-inspired campaign video for Clash of Clans, created by DAVID New York, features various players being sought out by their clan members in cinematic, emotional scenes. Diverse characters hold up smartphones displaying gameplay while pleading for members to return to their clan. The production utilizes comedic timing and dramatic outdoor and vehicle settings to mirror classic romantic movie tropes.

Style

Horizontal, Cinematic, Clean

Industries

Video Games

Color

Navy (50%)
Medium Grey (50%)

Background

Street

Context

TVC / TV Commercial