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BrandChurch's
ProjectFall 2025 Ad Campaign
Theo James in a suit holding a paper airplane with his feet up on a desk in a library for Church's Fall 2025 campaign.

Church's Fall 2025 Ad Campaign 2025

Associated creatives

David James
David JamesChurch Creative Director
Phil Poynter
Phil PoynterPhotographer

Tags

theo jamestheo james in suitman in suitman holding paper airplaneman sitting in armchairleather armchairpaper airplaneleather boots

Description

Captured in black and white by photographer Phil Poynter, this image for Church's Fall 2025 ad campaign features actor Theo James seated in a leather armchair within a wood-paneled library. He wears a tailored suit and tie, holding a folded paper airplane while resting his polished leather boots on a large executive desk strewn with scattered paper airplanes. The high-contrast monochromatic grading highlights rich textures in the leather chair, suit fabric, and surrounding bookshelves. Creative direction is led by David James.

Style

Horizontal, Commercial, Monochrome

Techniques

Analogue / film

Industries

Menswear

Color

Jet Black (60%)
Medium Grey (40%)

Background

Library

Context

Advertising Campaign