BrandChloé
ProjectChloé à la Plage 2026

Chemena Kamali, Chloé Creative Director,
Associated creatives
Tags
Description
Apple Martin poses for the Chloé à la Plage 2026 advertising campaign photographed by David Sims and creative directed by Chemena Kamali. She reclines on real sand in front of an oversized pearlescent seashell set prop against a solid blue backdrop. She wears a white broderie anglaise cropped top paired with matching tiered eyelet trousers, tan slide sandals, and sculptural gold bracelets.
Style
Horizontal, Commercial, Warm, Nostalgic
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Off-White (70%)
Camel (20%)
Background
Set-dressed
Context
Advertising Campaign


