M ss ng P eces,

Description

This video commercial for Cheez It titled Night Sky features a woman with short dark curly hair enjoying a snack outdoors at night. She opens a red bag of Cheez It Snap'd, selects a piece, and eats it with an expression of enjoyment. The scene is lit with cool blue ambient tones and dramatic overhead lighting effects that cast beams down onto the characters and the surrounding outdoor party environment. Production was handled by M ss ng P eces, with agency creative by Leo Burnett Chicago and post-production by Fin Design + Effects.

Style

Vertical, Cinematic, Desaturated, Cool

Techniques

VFX / visual effects

Industries

CPG / Packaged Food

Color

Context

TVC / TV Commercial